As influential travelers, how can you be sure your travel is doing the most good and least harm possible, and how can you best communicate 'good' travel to your audience? It can be hard to know what impact our jet-setting has and how much money is actually going into the local economy vs. how much escapes back into other parts of the tourism industry. It’s also difficult to discern which organizations you can connect with are actually helping vs. those that (while likely well-intentioned) are actually hurting people or the environment in the areas they are trying to serve. In this session, we'll look at how to do the most good and least harm before, during, and after your travels, how to find responsible and sustainable ways to see the world, and how influencers can give back to places and communities that have enriched their lives. Gain the knowledge and skills you need to influence your audience to make better travel decisions, act as voices for sustainable travel, and join the movement to make travel 'good'.
What you can expect to learn:- What does it mean to do "good" while traveling, and how can you communicate this to your audience?
- What are some areas of the tourism industry we should be looking critically at?
- What are some of the red flags to look out for?
- How can you give back in meaningful ways, particually as an influencer?
- How can infuencers act as voices for sustainable travel?
