Welcome to #WITS18! We’re the premier event for women travel influencers, creators, and brands. Visit us online and connect with other attendees on Facebook! Learn more about our founder, Wanderful.

Note that we may add or change sessions, day trips, press visits, and other activities, so keep checking back.

Sunday, May 6 • 8:45am - 9:45am
Making A Brand Swipe Right: Getting the Relationships You Deserve With the Companies You Want

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Selling yourself to a brand -- and then selecting the right brands for YOU -- is an important part of the partnership process, not unlike the world of online dating. Join Jenny Guy from Mediavine for a step-by-step guide on how to set yourself apart with brands, told as a tongue-in-cheek metaphor for Tinder. We'll look at the specific elements brands are looking for, how to solicit and implement honest and constructive site feedback, which brands to target for relationships, and how to construct an informed pitch that will stand out to brand representatives. Finally, we’ll close with tips and pet peeves gathered from years of experience working on influencer campaigns, speaking at conferences and on panels, and gathering feedback from other marketers.

What you can expect to learn:
  • What are brands looking for in a partnership?
  • What should you be looking for in a brand?
  • How to solicit and implement constructive site feedback.
  • How to construct an informed pitch that stands out.
  • What NOT to do once a partnership is formed.

avatar for Jenny Guy

Jenny Guy

Marketing Manager, Mediavine
As the Marketing Manager of Mediavine, Jenny Guy loves using her past experience as the head of influencer and affiliate marketing for a brand as well as her MFA in Acting and college teaching experience to represent the Mediavine brand she adores. From hosting Facebook Lives and... Read More →

Sunday May 6, 2018 8:45am - 9:45am EDT
Ballroom (Salle de Bal) | Fairmont Le Château Frontenac 1 Rue des Carrières, Ville de Québec, QC G1R 4P5, Canada